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Claude Skills by Gastonchevarria
github.com/Gastonchevarria96 skills1 installs19 views
- Cold EmailWrites B2B cold emails and follow-up sequences that get replies: subject lines, openers, personalization, one clear ask. Use when the user says 'write a cold email', 'prospecting email', 'outbound sequence' or 'nobody's replying'. Not for lifecycle emails (use emails).Votes: 0GitHub stars: 3
- Community MarketingBuilds and grows online communities: platform choice, engagement playbooks, advocate programs, health metrics. Use when the user says 'build a community', 'grow our Discord', 'community-led growth' or 'community flywheel'. Not for paid creator deals (use influencer-marketing).Votes: 0GitHub stars: 3
- Competitor ProfilingResearches competitors from their URLs, combining site scraping with SEO data, into structured profile files. Use when the user says 'profile this competitor', 'competitive intelligence' or 'research these competitors'. Not for comparison pages (use competitors).Votes: 0GitHub stars: 3
- CompetitorsCreates competitor comparison and alternative pages for SEO and sales: X alternative(s), you vs X, and X vs Y. Use when the user says 'vs page', 'alternative page', 'comparison page' or 'how do we compare to X'. Not for competitor research profiles (use competitor-profiling).Votes: 0GitHub stars: 3
- Content StrategyPlans what content to create: searchable vs shareable, pillars and topic clusters, keywords by buyer stage, prioritized topics. Use when the user says 'what should I write about', 'content strategy', 'topic clusters' or 'blog topics'. Not for writing the pieces (use copywriting).Votes: 0GitHub stars: 3
- Copy EditingEdits and refreshes existing marketing copy with seven focused sweeps (clarity, voice, proof, specificity and more) and expert scoring. Use when the user says 'edit this copy', 'tighten this up', 'too wordy' or 'this content is outdated'. Not for new copy (use copywriting).Votes: 0GitHub stars: 3
- CopywritingWrites persuasive copy for homepage, landing, pricing, feature and about pages: headlines, value props, CTAs, structure. Use when the user says 'write copy for', 'headline help', 'hero section copy' or 'this copy is weak'. Not for line-editing existing copy (use copy-editing).Votes: 0GitHub stars: 3
- CroAudits marketing pages and forms for conversion: value prop, headlines, CTAs, trust, objections, friction, plus quick wins and test ideas. Use when the user shares a URL or says 'this page isn't converting' or 'form abandonment'. Not for signup flows (use signup).Votes: 0GitHub stars: 3
- Customer ResearchGathers and synthesizes customer research: interviews, surveys and support tickets, Reddit, G2 and forum mining, personas and JTBD. Use when the user says 'analyze these transcripts', 'voice of customer', 'build personas', 'review mining' or 'what do customers say'.Votes: 0GitHub stars: 3
- Data Analytics GrowthImplements product analytics, client/server telemetry tracking, conversion funnel measurement, cohort retention tracking, and A/B experimentation frameworks (PostHog, Mixpanel, Custom Events).Votes: 0GitHub stars: 3
- Directory SubmissionsPlans directory submissions for backlinks across startup, SaaS, AI, MCP and review sites: readiness, tiers, positioning, tracker. Use when the user says 'submit to directories', 'directory backlinks', 'list us on G2' or 'MCP registry'. Not for the whole launch (use launch).Votes: 0GitHub stars: 3
- EmailsDesigns automated email sequences and lifecycle flows: welcome, nurture, onboarding, re-engagement, billing, win-back. Use when the user says 'email sequence', 'drip campaign', 'welcome series' or 'what emails should I send'. Not for cold outreach (use cold-email).Votes: 0GitHub stars: 3
- Free ToolsPlans and scopes free marketing tools like calculators, generators and graders that earn leads and links. Use when the user says 'free tool', 'ROI calculator', 'engineering as marketing' or 'should I build a free tool'. Not for ebooks or checklists (use lead-magnets).Votes: 0GitHub stars: 3
- ImageCreates and optimizes marketing images with AI models and design tools: blog heroes, social graphics, mockups, OG images, WebP compression. Use when the user says 'generate an image', 'hero image', 'product mockup' or 'compress images'. Not for paid ad creative (use ad-creative).Votes: 0GitHub stars: 3
- Influencer MarketingRuns influencer, creator and ambassador partnerships: vetting, outreach, deal terms, briefs, FTC disclosure, ROI. Use when the user says 'influencer marketing', 'YouTube sponsorship', 'UGC creators' or 'how much to pay an influencer'. Not for affiliate payouts (use referrals).Votes: 0GitHub stars: 3
- LaunchPlans product and feature launches: ORB channels, five launch phases, Product Hunt strategy, checklists. Use when the user says 'how do I launch this', 'Product Hunt', 'launch checklist' or 'we're about to ship'. Not for a full go-to-market plan (use marketing-plan).Votes: 0GitHub stars: 3
- Lead MagnetsPlans lead magnets for email capture: type by buyer stage, gating, landing page and delivery, promotion and metrics. Use when the user says 'lead magnet', 'gated content', 'content upgrade' or 'what should I give away for emails'. Not for interactive calculators (use free-tools).Votes: 0GitHub stars: 3
- Marketing CouncilConvenes a simulated board of legendary marketers (Godin, Ogilvy, Dunford, Sutherland, Hormozi and more) who debate a question and get a synthesized verdict. Use when the user says 'marketing council,' 'what would Seth Godin say,' 'debate this,' or 'get multiple perspectives.'Votes: 0GitHub stars: 3
- Marketing IdeasBrainstorms a list of marketing tactics for SaaS and software products from a library of 139 proven ideas. Use when the user says 'marketing ideas,' 'growth ideas,' 'what else can I try,' or 'I don't know how to market this.' Not for a full written plan (use marketing-plan).Votes: 0GitHub stars: 3
- Marketing LoopsPicks, adapts and schedules recurring marketing workflows an AI agent runs on a cadence or trigger. Use when the user says 'marketing loop,' 'run this every week,' 'marketing on autopilot,' or 'ad fatigue check.' Not for in-product growth mechanics (use launch-growth-loop).Votes: 0GitHub stars: 3
- Marketing PlanWrites a complete 12-month marketing or go-to-market plan, structured by AARRR and fitted to the client's budget, team and stage. Use when the user says 'marketing plan,' 'GTM plan,' '90-day marketing plan,' or 'fCMO plan.' Not for a quick list of tactics (use marketing-ideas).Votes: 0GitHub stars: 3
- Marketing PsychologyApplies mental models, cognitive biases and behavioral science to marketing decisions, persuasion and pricing perception. Use when the user says 'why people buy,' 'cognitive bias,' 'anchoring,' 'loss aversion,' 'social proof,' or 'nudge.'Votes: 0GitHub stars: 3
- OffersDesigns the offer itself (value stack, bonuses, guarantees, scarcity, naming, payment plans) for services, courses, coaching and high-ticket B2B. Use when the user says 'grand slam offer,' 'money-back guarantee,' or 'productize a service.' Not for SaaS tiers (use pricing).Votes: 0GitHub stars: 3
- OnboardingOptimizes post-signup onboarding and activation: aha moment, checklists, empty states, time-to-value. Use when the user says 'activation rate,' 'onboarding flow,' 'nobody completes setup,' or 'users sign up but don't use the product.' Not for the signup form (use signup).Votes: 0GitHub stars: 3
- PaywallsOptimizes in-app paywalls, upgrade screens, upsell modals and feature gates shown after users have felt value. Use when the user says 'paywall,' 'upgrade modal,' 'limit reached screen,' or 'free users won't upgrade.' Not for choosing plans or price points (use pricing).Votes: 0GitHub stars: 3
- PopupsCreates and optimizes popups, modals, slide-ins, sticky bars and banners for lead capture, with triggers, frequency and compliance. Use when the user says 'exit intent,' 'email popup,' 'announcement banner,' 'scroll trigger,' or 'sticky bar.' Not for inline page forms (use cro).Votes: 0GitHub stars: 3
- PricingDecides pricing tiers, packaging and price points, and audits pricing pages, including for AI agents. Use when the user says 'how much should I charge,' 'pricing tiers,' 'should I offer a free plan,' or 'price increase.' Not for the business model (use saas-business-model).Votes: 0GitHub stars: 3
- Product MarketingCreates or updates .agents/product-marketing.md, the shared product, audience, ICP and positioning context other marketing skills read first. Use when the user says 'set up context,' 'positioning,' 'ideal customer profile,' 'describe my product,' or starts a new marketing project.Votes: 0GitHub stars: 3
- Programmatic SeoBuilds SEO pages at scale from templates and data using 12 playbooks, such as location, comparison and integration pages. Use when the user says 'programmatic SEO,' 'pSEO,' '[keyword] + [city] pages,' or 'generate 100 pages.' Not for auditing an existing site (use seo-audit).Votes: 0GitHub stars: 3
- ProspectingBuilds and qualifies prospect lists for B2B SaaS, general B2B or local businesses, with ICP fit and compliance checks. Use when the user says 'build a prospect list,' 'find leads,' 'target account list,' or 'find my first customers.' Not for writing the outreach (use cold-email).Votes: 0GitHub stars: 3
- Public RelationsEarns press coverage (PR as in press, not pull requests): journalist pitches, media lists, press kits, newsjacking and reporter requests like HARO or Qwoted. Use when the user says 'get press coverage,' 'pitch a journalist,' 'press release,' 'media list,' or 'how do I get press.'Votes: 0GitHub stars: 3
- ReferralsDesigns, launches and optimizes referral, affiliate and ambassador programs: incentives, payouts, program mechanics and success metrics. Use when the user says 'referral program,' 'refer a friend,' 'affiliate payout,' 'word of mouth,' or 'customers referring customers.'Votes: 0GitHub stars: 3
- RevopsDesigns revenue operations: lead lifecycle, MQL and SQL stages, lead scoring and routing, pipeline stages, CRM automation, deal desk and data hygiene. Use when the user says 'lead scoring,' 'lead routing,' 'leads aren't getting to sales,' or 'marketing-to-sales handoff.'Votes: 0GitHub stars: 3
- Saas Launch RevenueImplements SaaS billing: Stripe or Mercado Pago checkout, customer portal, idempotent webhooks, usage quotas, dunning and trial-to-paid. Use when the user says 'set up Stripe billing,' 'handle payment webhooks,' or 'retry failed payments.' Not for choosing price points (use pricing).Votes: 0GitHub stars: 3
- Sales EnablementCreates sales collateral: pitch decks, one-pagers, objection handling docs, demo scripts, ROI analyses and playbooks. Use when the user says 'sales deck,' 'objection handling,' 'demo script,' or 'what should I give my sales reps.' Not for public comparison pages (use competitors).Votes: 0GitHub stars: 3
- SchemaAdds, fixes and validates schema.org structured data (JSON-LD) for Google rich results such as FAQ, product, review and breadcrumbs. Use when the user says 'schema markup,' 'JSON-LD,' 'rich snippets,' or 'star ratings in search.' Not for broader SEO issues (use seo-audit).Votes: 0GitHub stars: 3
- Seo AuditAudits and diagnoses technical, on-page, content and international SEO issues. Use when the user says 'SEO audit,' 'why am I not ranking,' 'my traffic dropped,' 'core web vitals,' 'indexing issues,' or just 'help with SEO.' Not for visibility in AI answers (use ai-seo).Votes: 0GitHub stars: 3
- SignupOptimizes signup, registration and account-creation flows: form fields, single vs multi-step, trust, mobile. Use when the user says 'signup conversions,' 'reduce signup dropoff,' 'too many steps to sign up,' or 'simplify our signup.' Not for post-signup activation (use onboarding).Votes: 0GitHub stars: 3
- Site ArchitecturePlans a website's page hierarchy, navigation, URL structure and internal linking, with a visual Mermaid sitemap. Use when the user says 'site structure,' 'information architecture,' 'what pages do I need,' or 'how should I organize my site.' Not for XML sitemaps (use seo-audit).Votes: 0GitHub stars: 3
- SmsPlans and optimizes SMS and MMS marketing: welcome, abandoned cart, post-purchase and win-back flows, plus TCPA and A2P 10DLC compliance. Use when the user says 'SMS marketing,' 'abandoned cart text,' 'Klaviyo SMS,' or 'SMS compliance.' Not for email sequences (use emails).Votes: 0GitHub stars: 3
- SocialCreates, repurposes and schedules social posts for LinkedIn, X, Instagram and TikTok, plus short-form video scripts and listening. Use when the user says 'LinkedIn post,' 'Twitter thread,' 'what should I post,' or 'repurpose this.' Not for content strategy (use content-strategy).Votes: 0GitHub stars: 3
- Startup Idea ValidationValidates startup and SaaS concepts by mapping the ICP, Jobs-to-be-Done (JTBD), current workarounds, direct competitors, differentiation advantage, acquisition channels, and smoke-test validation experiments. Triggered by /validate, /startup, /idea, or when asking to validate a business idea.Votes: 0GitHub stars: 3
- Design To WebTurns a Figma design into a polished, accessible web component: exact tokens via the Figma MCP server, pixel-faithful build with every state, spring motion, Playwright verification. Use when the user says /design, 'implement this Figma', 'make it feel native' or 'pixel-perfect'.Votes: 0GitHub stars: 3
- Figma To CodeReads a Figma design through the Figma MCP server and extracts exact tokens (colors, spacing, type, radii, shadows), variables, layers and a reference screenshot before any code. Use when the user shares a Figma link or says 'get the tokens from Figma' or 'match the mockup'.Votes: 0GitHub stars: 3
- Motion DesignAdds motion that feels physical: spring transitions on interactive elements, press feedback, staggered entrances, smooth skeletons and a prefers-reduced-motion fallback, on transform and opacity only. Use when the user says 'add animations', 'microinteractions' or 'it feels stiff'.Votes: 0GitHub stars: 3
- Ui States VerificationVerifies a rendered component with Playwright: drives hover, focus-visible, active, disabled, loading and error, screenshots each state against the Figma reference, checks touch targets, reduced motion and a11y. Use when the user says 'verify the states' or 'does it match the design'.Votes: 0GitHub stars: 3