Audits creative assets and channels for brand consistency across visual identity (logo, color, typography, imagery), voice, and messaging. Use to review deliverables before publishing or to run periodic brand audits.
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---
name: brand-consistency-check
description: Audits creative assets and channels for brand consistency across visual identity (logo, color, typography, imagery), voice, and messaging. Use to review deliverables before publishing or to run periodic brand audits.
description_zh: "跨视觉、语言与信息维度审查品牌一致性的检查清单"
description_en: "Checklist-driven brand consistency audit across visual, voice, and messaging"
---
# Brand Consistency Check
## Overview
Use this skill to verify that an asset — or a whole channel — stays on-brand before it ships, and to run recurring brand audits. It pairs with the `brand-guidelines` skill (visual standards) and the `brand-voice-messaging` skill (verbal standards).
**Keywords**: brand audit, consistency check, QA, review checklist, brand compliance
## When to use
- Reviewing a design, page, email, or social asset before publishing
- Running a periodic (monthly / quarterly / annual) brand audit across channels
- Diagnosing and fixing common brand-consistency issues
## References
- **`references/consistency-checklist.md`** — Visual (logo / color / typography / imagery), voice (tone / language / messaging), and per-channel checklists (website, social, email, collateral), plus a common-issues → fix table and recommended audit frequency.
## How to apply
1. Pick the relevant checklist sections for the asset or channel under review.
2. Mark each item; log any failures against the common-issues → fix table.
3. For periodic audits, follow the audit-frequency table to schedule coverage across channels.
