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Competitor Monitor

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Monitor competitor websites, content changes, social activity, and market positioning through SandBase. Use when asked for competitive intelligence, competitor tracking, market positioning research, or competitive content monitoring.

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  • Added September 5, 2026
ai-agentsgoapi

Works with

  • api
  • mcp

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Scanned September 26, 2026

npx -y skills add sandbaseai/sandbase-skills --skill competitor-monitor --agent claude-code

Installs into .claude/skills of the current project.

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SKILL.md
---
name: competitor-monitor
description: Monitor competitor websites, content changes, social activity, and market positioning through SandBase. Use when asked for competitive intelligence, competitor tracking, market positioning research, or competitive content monitoring.
---

# Competitor Monitor

Cross-channel competitive intelligence through SandBase. Track competitor website content, social media activity, news coverage, and search visibility. Read [the API map](references/sandbase-api-map.md) before selecting a capability.

## Call SandBase capabilities

Use the capability identifiers below as discovery hints, not MCP tool names. Find the matching endpoint with `sandbase_discover(q: "<provider and capability>")`; use its returned `name` in `sandbase_inspect(name: "<returned name>")`. Read `inputSchema`, pricing, and `execute_as`, then call `sandbase_run` using `execute_as.arguments.name` and schema-defined `arguments`. If a `run_id` is returned, poll `sandbase_run_get(run_id: "<returned run_id>")` within the task budget until `completed` or `failed`; report pending or failed runs without resubmitting them automatically.

## Operating principles

- Focus on observable, public behavior — don't speculate on internal strategy.
- Compare like-for-like: same time period, same metrics across competitors.
- Track multiple dimensions: content, social, search, news.
- Note what you can't observe (private channels, paid activity) as gaps.

## Workflow

### 1. Website monitoring

Use `firecrawl_scrape` or `context_dev_scrape_markdown` to extract competitor page content.
Use `firecrawl_map` to discover competitor site structure.
Use `context_dev_capture_screenshot` for visual monitoring.

### 2. Search visibility

Use `exa_search` with `include_domains` to find competitor content.
Use `dataforseo_v3_serp_google_organic_live_advanced` to check their rankings.

### 3. Social monitoring

Use `twitter_web_search_timeline` for competitor brand mentions.
Use `linkedin_web_v2_company_posts` for competitor LinkedIn activity.
Use `youtube_web_v2_channel_videos` for competitor YouTube content.

### 4. News tracking

Use `tavily_search` with competitor name and "news" topic.
Use `google_news_bulk_articles` for news coverage.

## Output

Return: competitor activity summary, content changes detected, social media presence comparison, search visibility snapshot, news coverage, and strategic observations.

## Example tasks

- "Monitor [competitor]'s website — what pages have they added or changed?"
- "Compare [our brand] vs [competitor] social media activity this month."
- "What's [competitor] ranking for that we're not?"
- "Track [competitor]'s recent news coverage and announcements."
- "Analyze [competitor]'s LinkedIn content strategy — what topics, cadence, engagement?"

Files in this skill

  • SKILL.md2.3 KB
  • references/sandbase-api-map.md1 KB

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