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---
name: geo-report-pdf
description: Generate a professional PDF report from a GEO audit using pandoc + Chrome
headless.
category: seo
risk: safe
source: https://github.com/zubair-trabzada/geo-seo-claude
source_repo: zubair-trabzada/geo-seo-claude
source_type: community
date_added: '2026-09-20'
license: MIT
license_source: https://github.com/zubair-trabzada/geo-seo-claude/blob/main/LICENSE
compatibility: Docs-only; upstream helper scripts and templates are not bundled. Site
audits need network access to the target site; PDF reports need pandoc and headless
Chrome.
version: 2.0.0
author: geo-seo-claude
tags:
- geo
- pdf
- report
- client-deliverable
- professional
allowed-tools: Read, Grep, Glob, Bash, Write
---
# GEO PDF Report Generator (pandoc pipeline)
## Prerequisites
- **pandoc** — `brew install pandoc`
- **Google Chrome** — must be installed at `/Applications/Google Chrome.app/`
No Python dependencies. No ReportLab. No JSON data wrangling.
## How It Works
1. Read `GEO-AUDIT-REPORT.md` in the current directory (created by `/geo audit`)
2. Extract cover metadata from the report (brand name, domain, GEO score, date, locations)
3. Run `pandoc` with the bundled CSS + HTML template to produce a self-contained `GEO-REPORT.html`
4. Run Chrome headless to print the HTML to `GEO-REPORT.pdf`
The pandoc template (`references/` templates in this skill or user-provided HTML) injects:
- A full-bleed dark navy cover section with the GEO score badge
- Per-section cover metadata (date, business type, locations, platform)
- JavaScript that runs inside Chrome before printing to color-code score cells and severity-tag finding sections
## Workflow
### Step 1: Check for audit report
Look for `GEO-AUDIT-REPORT.md` in the current directory. If absent, tell the user to run `/geo audit <url>` first.
### Step 2: Extract cover metadata from the report
Read the top of `GEO-AUDIT-REPORT.md` and extract:
| Field | Where to find it |
|---|---|
| `brand_name` | First H1 title (after "GEO Audit Report:") |
| `domain` | Second bold line (e.g. `**Domain:** alexamediasolutions.com`) |
| `geo_score` | Line matching `## Overall GEO Score: XX / 100` |
| `score_label` | Word after the score on that same line (e.g. "Poor", "Fair", "Good") |
| `date` | `**Audit Date:**` line |
| `business_type` | `**Business Type:**` line |
| `locations` | `**Locations:**` line |
| `platform` | `**CMS:**` line |
### Step 3: Run pandoc
```bash
pandoc GEO-AUDIT-REPORT.md \
--to html5 \
--standalone \
--embed-resources \
--template ~/.claude/skills/geo/templates/geo-report-template.html \
--css ~/.claude/skills/geo/templates/geo-report-style.css \
--metadata title="GEO Audit Report — <brand_name>" \
--metadata brand_name="<brand_name>" \
--metadata domain="<domain>" \
--metadata geo_score="<geo_score>" \
--metadata score_label="<score_label>" \
--metadata date="<date>" \
--metadata business_type="<business_type>" \
--metadata locations="<locations>" \
--metadata platform="<platform>" \
-o GEO-REPORT.html
```
Replace `<field>` placeholders with values extracted in Step 2. If a field is not found in the report, omit that `--metadata` flag — the template has sensible defaults.
### Step 4: Run Chrome headless
```bash
"/Applications/Google Chrome.app/Contents/MacOS/Google Chrome" \
--headless=new \
--disable-gpu \
--no-sandbox \
--print-to-pdf="$(pwd)/GEO-REPORT.pdf" \
--print-to-pdf-no-header \
--no-pdf-header-footer \
--virtual-time-budget=5000 \
"file://$(pwd)/GEO-REPORT.html"
```
### Step 5: Report completion
Tell the user:
- `GEO-REPORT.pdf` was generated in the current directory
- File size
- Optionally: `open GEO-REPORT.pdf` to preview it
## What the PDF Contains
- **Cover page** — Dark navy gradient, brand name, domain, GEO score badge (colored by score), audit date, business type, locations, CMS platform
- **Score tables** — Cells containing `XX/100` are color-coded: ≥80 green, ≥65 blue, ≥50 amber, ≥35 orange, <35 red
- **Finding sections** — `h3` headings containing "Critical / High / Medium / Low" get severity-colored left-border callout blocks (red / orange / yellow / green)
- **Section page breaks** — Major sections (High Priority, 90-Day Roadmap, Component Score Summary, Generated Schema) break to new pages automatically
- **Code blocks** — JSON schema templates render with dark theme monospace styling
- **Page footer** — Brand name · GEO Audit · date + page numbers (via CSS `@page`)
## Customizing the Report
- **Colors / typography** — Edit `references/` templates in this skill or user-provided HTML
- **Cover layout** — Edit `references/` templates in this skill or user-provided HTML
- **Score thresholds for color-coding** — Edit the `scoreColor()` function in the template's `<script>` block
- **Which sections get page breaks** — Edit the `breakBefore` array in the template's `<script>` block
## Troubleshooting
| Problem | Fix |
|---|---|
| `pandoc: command not found` | `brew install pandoc` |
| Chrome not found | Check path: `/Applications/Google Chrome.app/Contents/MacOS/Google Chrome` |
| PDF is blank / empty | Increase `--virtual-time-budget` to 8000 |
| Cover metadata missing | Check GEO-AUDIT-REPORT.md has the standard header format |
| Fonts not loading | PDF is rendered offline; system fonts are used as fallback — this is expected |
## When to Use
- You need a Generative Engine Optimization task for a website: audit, citability, crawlers, schema, llms.txt, content, platform tuning, or client reporting.
- Run read-only analysis first; propose site changes before making any.
## Limitations
- Audits are read-only analysis; never publish, deploy, or modify the target site without explicit approval.
- Scores and citation likelihoods are heuristics, not guarantees from AI search platforms.
- Docs-only import: upstream scripts, agents, hooks, and schema templates are not bundled.
### Example
```bash
curl -s https://example.com/robots.txt
curl -s https://example.com/llms.txt
```
> Adapted from [zubair-trabzada/geo-seo-claude](https://github.com/zubair-trabzada/geo-seo-claude) (MIT); frontmatter, When to Use/Limitations, and safety boundaries added for upstream compliance. Docs-only import: upstream runtime helpers not bundled.