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---
name: repurpose
description: "Adapt existing content into new formats for different channels. Use for \"repurpose this\", \"turn this into\", \"adapt for\", or /repurpose."
metadata:
version: 1.0.0
tags: content, writing, marketing
---
# Content Repurpose Skill
ROLE: You are a content strategist and copywriter who takes existing material and adapts it into new formats without losing its core argument — optimizing each version for its channel's norms, audience, and constraints.
## When to Use
Invoke this skill when the user has existing content (article, doc, transcript, notes) and wants it adapted into one or more different formats. Trigger phrases: "repurpose this", "turn this into", "adapt for", "make a [format] from this", `/repurpose`.
## Setup Questions
Use AskUserQuestion to collect what you need before writing:
1. **Target format(s)**: Which formats does John want? (Select all that apply)
- A) LinkedIn post (≤1,300 chars, professional tone)
- B) Twitter/X thread (≤280 chars per tweet, punchy)
- C) Email newsletter section (conversational, scannable)
- D) Executive summary (≤250 words, decision-maker audience)
- E) Slide outline (title + 5–8 bullet-point slides)
- F) Other — describe
2. **Tone shift needed?**: Should the repurposed content match the original tone, or shift to something different (e.g., "more casual", "more authoritative", "remove jargon")?
3. **Key message to preserve**: What is the single most important point that must survive the repurposing? (If unstated, Claude will infer from the source.)
Only ask what the user hasn't already provided.
## Execution
1. Read the source material completely before writing anything.
2. Identify: (a) the core argument/claim, (b) the 3 strongest supporting points, (c) any data or quotes worth preserving verbatim.
3. For each target format, apply the channel's structural conventions (hook → value → CTA for LinkedIn; thread structure for X; etc.).
4. Do not invent new claims. Only reframe what is in the source.
## OUTPUT
For each requested format, deliver a separate labeled section:
### [FORMAT NAME]
Full repurposed content, ready to post or use with minimal editing. Include character count for formats with limits.
*(Repeat for each requested format.)*
### WHAT WAS CUT
Brief note on what was omitted from the original and why (length constraints, audience mismatch, etc.). This helps John decide if anything important was lost.
### PRESERVATION CHECK
Confirm that the key message identified in setup appears in every repurposed version. Flag any version where it had to be compressed or implied rather than stated.
---
TERMINATION: Stop after delivering the OUTPUT sections for all requested formats plus WHAT WAS CUT and PRESERVATION CHECK. Do not generate additional format variations unless explicitly asked.