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Data & Analytics
Data analysis, BI, visualization, datasets, statistics, and ML workflows
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Showing 121–144 of 11,597 skills
- Microsoft Ads Settings AuditUse for "audit my Microsoft Ads settings", "is my Bing account set up right", "I inherited this Microsoft Ads account, what's wrong with it", "is Google Import overwriting my Bing campaigns", "why is my Bing traffic showing outside my area", "should I be on the Microsoft Audience Network", "check my Microsoft Ads campaign settings", "new client Bing account review" — even when the user never says "settings". Covers network and syndication, location intent, audience targeting setting, bid stra...Votes: 0GitHub stars: 35
- Microsoft Ads Performance ReviewUse for "how are my Microsoft Ads doing", "how are my Bing Ads doing", "why did my Bing cost per lead go up", "which Microsoft Ads campaigns improved this month", "am I losing impression share on Bing", "what happened to my Microsoft Ads last week", or a weekly or monthly account check — even when the user never says "review". Also use when someone wants to know what changed in the account and why, or needs the baseline read before deciding anything else. Microsoft Ads (Bing) only.Votes: 0GitHub stars: 35
- Microsoft Ads Keyword And Quality Score AnalysisUse for "which Microsoft Ads keywords make money", "my Bing quality score dropped", "should I use exact or broad match on Bing", "which Bing keywords are worth more budget", "why is my Microsoft Ads cost per click so high", "find me new keywords for Microsoft Ads" — even when the user never says "keyword". This is the earning view: which Microsoft Ads keywords deserve more money and which are overcharging for the same clicks. For the cutting view, use microsoft-ads-waste-and-scale instead. Mi...Votes: 0GitHub stars: 35
- Microsoft Ads Geo Device And DaypartingUse for "which locations work on Microsoft Ads", "is my Bing traffic coming from outside my area", "is mobile or desktop converting on Bing", "what time of day should my Microsoft Ads run", "should I set a Bing ad schedule", "which cities or regions should I bid up on Microsoft Ads", or "where is my Bing budget actually going" — even when the user never says "geo" or "dayparting". Covers where, on what device and when the ads are shown, and what each is worth. Microsoft Ads (Bing) only.Votes: 0GitHub stars: 35
- Microsoft Ads Conversion Tracking AuditUse for "can I trust my Microsoft Ads conversion numbers", "audit my Bing conversion tracking", "is my UET tag working", "why do Microsoft Ads and Analytics disagree", "are my Bing conversions double-counted", "my Microsoft Ads conversions dropped overnight", "how much of my Bing spend has no tracking" — and whenever someone doubts their Microsoft Ads numbers, even without the word "audit". Run before trusting any cost or return conclusion about the account. Microsoft Ads (Bing) only.Votes: 0GitHub stars: 35
- Microsoft Ads Competitive PositionUse for "how do I stack up against competitors on Bing", "what's my share of voice on Microsoft Ads", "am I showing at the top of the page on Bing", "am I losing Microsoft Ads auctions to competitors", "why is my Bing click share falling", "is someone bidding on my brand on Bing", "which Microsoft Ads keywords am I being outranked on" — even when the user never says "competition". This is the account's own position in the auction — share won, top-of-page, click share — not a list of who it's ...Votes: 0GitHub stars: 35
- Microsoft Ads Client ReportUse when someone asks for a monthly Microsoft Ads report for a client, wants the Bing section of a client deck built, needs last month's Microsoft Ads performance written up, asks for an end-of-month Bing Ads report, asks "what do I tell the client about Bing", or asks how to present a Microsoft Ads target they missed — even when they never say the word "report". For agencies and in-house teams reporting upward. Microsoft Ads (Bing) only.Votes: 0GitHub stars: 35
- Microsoft Ads Budget PacingUse for "am I on track with my Microsoft Ads budget", "will I overspend on Bing this month", "how much should I spend a day on Microsoft Ads", "which Bing campaigns are capped by budget", "we underspent on Microsoft Ads and I don't know why", "where should I move Bing budget", or a mid-month Microsoft Ads spend check — even when the user never says "pacing". Also use when someone needs to know whether adding budget to a Microsoft Ads campaign would do anything at all. Microsoft Ads (Bing) only.Votes: 0GitHub stars: 35
- Microsoft Ads Audience AnalysisUse for "which audiences are working on Microsoft Ads", "is LinkedIn profile targeting worth it on Bing", "which industries or job functions convert on Microsoft Ads", "is remarketing worth it on Bing", "which age group should I bid up on Microsoft Ads", "are my in-market audiences earning their spend on Bing", or "should my Bing audiences be bid only" — even when the user never says "audience". This is the who-converts read, including the LinkedIn profile cuts no other search platform report...Votes: 0GitHub stars: 35
- Linkedin Ads Waste And ScaleUse for "where am I wasting money on LinkedIn Ads", "which LinkedIn campaigns should I pause", "what should I turn off on LinkedIn", "which LinkedIn campaigns should I scale", "is the LinkedIn Audience Network wasting my money", "clean up my LinkedIn Ads account", or "what do I cut on LinkedIn and where does the money go" — even without the words "waste" or "scale". Also use when someone wants a budget-neutral reallocation proposal for the LinkedIn Ads account. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Settings And Structure AuditUse for "audit my LinkedIn Ads settings", "is my LinkedIn account set up right", "I inherited this LinkedIn Ads account, what's wrong with it", "should LinkedIn audience expansion be on", "are my LinkedIn campaigns competing with each other", "is my LinkedIn cost cap too low", "should I consolidate my LinkedIn campaigns", or "new client LinkedIn account review" — even when the user never says "settings". Covers objectives, bid strategies, Audience Network, audience expansion, overlapping camp...Votes: 0GitHub stars: 35
- Linkedin Ads Placement And DeviceUse for "is the LinkedIn Audience Network worth it", "should I turn off LinkedIn Audience Network", "where are my LinkedIn ads showing", "is mobile or desktop converting on LinkedIn", "which LinkedIn placements work", or "where is my LinkedIn budget actually going" — even when the user never says "placement". Covers on-LinkedIn against off-LinkedIn delivery, placements and devices, and what each is worth. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Performance ReviewUse for "how are my LinkedIn Ads doing", "why did my LinkedIn cost per lead go up", "which LinkedIn campaigns improved this month", "what happened to my LinkedIn Ads last week", "is my LinkedIn spend working", or a weekly or monthly LinkedIn Ads account check — even when the user never says "review". Also use when someone wants to know what changed in the LinkedIn account and why, or needs the baseline read before deciding anything else. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Lead Gen Form PerformanceUse for "how are my LinkedIn lead gen forms doing", "what's my LinkedIn cost per lead", "are my LinkedIn leads any good", "who is filling in my LinkedIn forms", "why do people open my LinkedIn form and not submit", "which LinkedIn lead form works best", or "are my LinkedIn leads the right seniority" — even when the user only says "LinkedIn leads". Covers lead cost, form completion and who the leads are from their own form answers. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Creative FatigueUse for "are my LinkedIn ads burning out", "my LinkedIn click-through rate is dropping", "my LinkedIn frequency is too high", "how long before I need new LinkedIn ads", "which LinkedIn creatives should I refresh", "how much new creative do I need for LinkedIn a month", or "this LinkedIn ad used to work" — even when the user never says "fatigue". This is the how-long-has-it-left read; for which LinkedIn creative wins in the first place, use the creative analysis skill. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Creative AnalysisUse for "which LinkedIn ads are working", "which LinkedIn creative should I put money behind", "what should my next LinkedIn ads look like", "is my LinkedIn video hook working", "which LinkedIn carousel card gets the clicks", "are document ads worth it on LinkedIn", or "what do my best LinkedIn ads have in common" — even when the user never says "creative". This is the which-ads-win read; for which winning LinkedIn ads are wearing out, use the fatigue skill instead. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Conversion Tracking AuditUse for "can I trust my LinkedIn Ads conversion numbers", "is my LinkedIn Insight Tag working", "audit my LinkedIn conversion tracking", "why do LinkedIn and Analytics disagree", "are my LinkedIn conversions double-counted", "my LinkedIn conversions dropped overnight", "how much of my LinkedIn spend has no tracking" — and whenever someone doubts their LinkedIn Ads numbers, even without the word "audit". Run before trusting any cost or return conclusion about the account. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Client ReportUse when someone asks for a monthly LinkedIn Ads report for a client, wants the LinkedIn section of a client deck built, needs last month's LinkedIn Ads performance written up, asks for an end-of-month LinkedIn Ads report, asks "what do I tell the client about LinkedIn", or asks how to present a LinkedIn Ads target they missed — even when they never say the word "report". For agencies and in-house teams reporting upward. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Linkedin Ads Budget PacingUse for "am I on track with my LinkedIn Ads budget", "will I overspend on LinkedIn this month", "how much should I spend a day on LinkedIn Ads", "which LinkedIn campaigns are budget-limited", "why won't my LinkedIn campaign spend", "we underspent on LinkedIn and I don't know why", or a mid-month LinkedIn Ads spend check — even when the user never says "pacing". Also use when someone needs to know whether more budget on a LinkedIn campaign would buy anything. LinkedIn Ads only.Votes: 0GitHub stars: 35
- Amazon Ads Waste And ScaleUse for "where am I wasting money on Amazon Ads", "find me negative keywords for Amazon", "Amazon search term report analysis", "which Amazon search terms should I harvest", "which Amazon campaigns should I scale", "clean up my Amazon PPC", "which Amazon keywords should I pause", or "what do I cut on Amazon and where does the money go" — even without the words "waste" or "scale". Also use when someone wants a budget-neutral reallocation for the Amazon Ads account. Amazon Ads only.Votes: 0GitHub stars: 35
- Amazon Ads Targeting AnalysisUse for "which Amazon keywords make money", "what should my Amazon bids be", "is exact or broad match better on Amazon", "how are my Amazon auto campaigns doing", "which Amazon product targets work", "should I target competitor ASINs on Amazon", or "why is my Amazon cost per click so high" — even when the user never says "targeting". This is the earning view: which Amazon keywords and targets deserve more and what each should bid. For search terms to cut, use the waste skill. Amazon Ads only.Votes: 0GitHub stars: 35
- Amazon Ads Settings And Structure AuditUse for "audit my Amazon Ads account", "is my Amazon PPC set up right", "I inherited this Amazon Ads account, what's wrong with it", "are my Amazon campaigns competing with each other", "should I use dynamic bids up and down on Amazon", "should brand and generic be separate on Amazon", or "how should I structure my Amazon campaigns" — even when the user never says "settings". Covers bid strategy against placement adjustments, self-competition, brand mixing, automatic against manual, and crowd...Votes: 0GitHub stars: 35
- Amazon Ads Product And Asin PerformanceUse for "which products sell through my Amazon ads", "which ASINs should I stop advertising on Amazon", "what's my ACOS by product on Amazon", "why did ACOS jump on one Amazon product", "what do shoppers buy after clicking my Amazon ads", "which Amazon products are worth more ad spend", or "is it my Amazon listing or my ads" — even when the user never says "ASIN". Covers advertised products, halo sales and listing problems the ads can't fix. Amazon Ads only.Votes: 0GitHub stars: 35
- Amazon Ads Placement And Search ShareUse for "is top of search worth it on Amazon", "what placement adjustments should I set on Amazon", "how are my Amazon product page placements doing", "am I winning top of search on Amazon", "what's my Amazon impression share", "is someone bidding on my brand on Amazon", or "where are my Amazon ads showing" — even when the user never says "placement". Covers top of search, rest of search and product pages, and the share of the top of search the account wins. Amazon Ads only.Votes: 0GitHub stars: 35